CASE STUDIES

Feel Good Drinks

Storm's creative campaigns for Feel Good Drinks led first to a 600 store listing in Boots, and then to one in Tesco Metro.

Vodka O2

Our trade and consumer launch campaign for the start-up Vodka O2 brand resulted in a listing in 250 Sainsbury’s stores.

TESTIMONIAL

Checkpoint has been working with Storm for over five years and our relationship has gone from strength to strength. Storm's work is always to the highest standards and has been essential in establishing our brand's recognition throughout the industry and beyond. They are a great team to work with and always have great new ideas for promoting our brand.

-CHECKPOINT SYSTEMS
13-06-2013 16:29:37 in General by Admin
 We are  really pleased to be handling the PR for Slimsticks, the natural food supplement that helps you drop pounds the easy way whilst still enjoying the foods that you love - http://bit.ly/16QwJZk. You can also find out more on their products by going to www.slimsticks.com.

 

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26-02-2013 12:48:31 in General by Admin
  The Institute of Packaging Professionals (IoPP), an association serving the needs of the packaging professional, has appointed Storm  to raise its profile and drive awareness of the newly established UK division.   Storm has been briefed to raise the profile of the IoPP in the UK and inspire packaging professionals to take advantage of new learning and networking opportunities ...

 

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26-02-2013 11:07:52 in Blog by Admin
Storm Communications was set up in 1994 by Derek Lowe and Amanda Williams, both of who are still closely involved in the business today. From six people and six clients to a team of over 20 working across its Food and Drink, Wellbeing and Lifestyle, Corporate and B2B divisions, Storm is still growing but where did it all begin? Amid the busy atmosphere in the bright, airy glass-fronted offices in...

 

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14-11-2012 16:55:32 in Blog by Admin
  The danger of relying on emails and why it's time to pick up the phone, by Beki McVicker   With increasingly busy schedules, how many of us can say we haven't quickly 'fired off' a few emails in the brief moments between meetings or as we travel to and from work? There is no doubt that email has improved productivity, but what are we really achieving by using such an asynchronous fo...

 

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17-10-2012 14:49:02 in General by Admin
Remember your favourite sweets - Drumsticks, Refreshers, Love Hearts and Double Lollies? Well good news , they have been transformed into a fun, squashy gum format called Squashies. The Storm team is delighted to have been appointed to handle the PR launch and create excitement around these utterly delicious and moreish sweets. We're all converted fans in the office and are planning to spread the ...

 

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26-09-2012 14:41:41 in General by Admin
We are so pleased to be working with Geeta's, the authentic indian food brand, famous for their Mango Chutney. And there is a real Geeta, who is still behind the product range, and who does much of the company's new product development in her family kitchen! The company have some exciting new products coming on stream, so watch this space....

 

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01-08-2012 11:20:20 in General by Admin
IFE, the UK’s largest and most respected food and drink trade event, has again selected Storm to run its Press Office, together with the Press Office for sister exhibition Pro2Pac. At IFE the entire international food and drink community gather every two years to source new products, trade and keep pace with industry trends. Pro2Pac is the UK's only biennial processing and packaging e...

 

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28-06-2012 11:04:24 in General by Admin
Ferrarelle is Italy's biggest selling naturally sparkling water brand, and they are aiming to increase their exports to target both premium Italian and quality restaurants of all cuisines, togthether with delis and premium food and drink retailers.  Storm's job is to support this in the UK with a programme of dining and sampling events and trade communications.

 

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06-06-2012 13:02:36 in General by Admin
Storm is back on board in June for a second campaign with Olives from Spain.  In 2011 we developed a new website, created and populated facebook and twitter content, ran cookery classes and worked with Spanish celebrity chef Omar Alibhoy, and of course generated lots of media coverage about Olives from Spain......and now we're doing lots more in 2012!

 

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31-05-2012 12:49:20 in General by Admin
Celebrating its 40th year of being in the UK, iconic kitchen appliance brand Magimix has appointed Storm to mix things up for it in 2012, raising its profile with food influencers and food lovers alike and launching a new celebratory range of anniversary products.

 

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31-05-2012 12:42:13 in General by Admin
A brand new BBQ concept is hitting headlines this summer thanks to Storm.  Using ancient Nordic techniques, EcoGrill is an all natural BBQ made from alder wood and alder wood charcoal to give your food a lovely natural smoky flavour.  The high-profile consumer campaign will be looking to drive sales by positioning as THE cool and eco-friendly way to cook alfresco this summer.

 

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31-05-2012 11:52:49 in General by Admin
  A great win for our newly launched Wellbeing and Lifestyle team sees Storm working with Liforma, a new British health and skin care company who is launching a revolutionary stretch mark prevention system.  Using patented technology, the new system will significantly reduce the likelihood of getting these unsightly marks during pregnany, and Storm will be introducing to the pare...

 

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31-05-2012 11:44:58 in General by Admin
Storm’s latest exhibition win is for Speciality & Fine Food Fair, the definitive event for showcasing artisan food and drink to high quality trade buyers in the UK.  This is the third year in succession that Storm has worked with organisers Fresh RM on the show, and 2012 will see us recruiting Britain’s leading chefs to attend the show, as well as running a high-profile g...

 

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17-05-2012 09:47:54 in Blog by Admin
For all the talk in PR circles about the value of corporate reputation – and reputation in public life – there’s been precious little concern shown for it in a host of recent events. News Corporation chairman, Rupert Murdoch’s appearance at the Leveson Inquiry into media standards, the Prime Minister, David Cameron, and Culture Minister, Jeremy Hunt’s response to t...

 

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08-03-2012 00:55:24 in General by Admin
With brands like Marshmallow Fluff, (yum), Wonka Confectionery and No-No Flatbreads Empire Foods is a welcome addition to Storm's client portfolio.

 

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